Media Coverage
Articles
Seven sins of greenwashing Source: BizCommunity.com, August 16 2011 TerraChoice and the Seven Sins of Greenwashing are discussed in an article about the prevalence of greenwashing. 
43.8 KiBPail of paint a handy metaphor Source: BCLocalNews.com, August 15, 2011 In an article about more people doing things "greenly", TerraChoice and the 2010 greenwashing study were mentioned. 40.5 KiBEco-friendly claims create confusion Source: Idaho Statesman, August 15, 2011 TerraChoice and the Seven Sins of Greenwashing are mentioned and outlined in this article about the confusion of eco-friendly claims. 31.3 KiB'Greenwashing' a reality in SA Source: News24, August 12, 2011 An article about the reality of greenwashing in South Africa discusses TerraChoice’s 2009 study and the Seven Sins of Greenwashing. 32.1 KiBThe Red Flags of Greenwashing Source: Reuters, August 12, 2011 TerraChoice and the Sins of Greenwashing Study are briefly mentioned in an article about the "red flags" of greenwashing. 38.5 KiBGreenSpace: Eco-friendly claims create confusion Source: Philly.com, August 8, 2011 In an article about the confusion around eco-friendly claims, TerraChoice is mentioned and the Seven Sins of Greenwashing are outlined. 104.3 KiB
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