Articles
98% of Companies are Guilty of Greenwashing Source: IT Online, July 12, 2010 - This article describes greenwashing and provides results from the Seven Sins of Greenwashing reports in order to inform and discourage companies from commiting any of these sins. 
386.0 KiB6 Reasons Why 'Natural' on a Label is Meaningless Source: WalletPop, July 7, 2010 - This blog post focuses on the use of the 'natural' food label, and the lack of regulations regarding its use. TerraChoice's Seven Sins of Greenwashing are used as a reference guide and comments from the report are shared. 709.4 KiBHow to Get Past Greenwashing and Which Eco-labels to Trust Source: Greenwala, July 7, 2010 - This blog post introduces the concept of greenwashing and provides 4 trusted food eco-labels, in response to TerraChoice’s Seventh Sin of Greenwashing: The Sin of Worshipping False Labels. 373.0 KiBIn the Green Source: Gulfshore Business, July 1, 2010 - This article discusses greenwashing from a business perspective: what to avoid; possible consequences; as well as tips for the consumer. The "Sins of Greenwashing" study is mentioned, to introduce the concept of greenwashing. 467.6 KiBHow to Spot Fake Green Products Source: MSN Money, June 21, 2010 - This is a great article featuring all Seven Sins of Greenwashing and advice on how to recognize products committing these sins. 439.9 KiBHow to Go Green Source: Playthings Magazine, June 15, 2010 - This article discusses sustainability issues in the toy industry, with mention of TerraChoice’s Seven Sins of Greenwashing study. 1.2 MiB'Greenwashing' Discourages Eco-Friendly Behaviour: Study Source: The Globe and Mail, June 2, 2010 - This article highlights the results from the survey by the National Geographic Society and GlobeScan as well as an interview with TerraChoice’s Scott McDougall. 252.2 KiB
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